DesignDirective™
is my web site that to showcases my award winning user interface, visual and graphic design and commercial illustration creatives.
With over 12 combined years of visual design experience, I strive for a balance
between highly creative, practical and intuitive solutions bringing
visual clarity to the constantly evolving communication arts world.
I have the ability to graphically translate, create and art direct
design strategies into highly successful campaigns and interfaces
resulting in direct revenue growth.
My proficiencies are:
- Creative art direction and design lead (strategic and operational)
- Clean pixel-perfect, high quality visual designs
- Wireframes, storyboards, thumbnail sketches, branding/style guides
- User-centered visual design and methodologies
- Web, mobile, gaming user interfaces
- Marketing media; banner ads, trade show signage and demos, online collateral, email blasts
- Iconography, logos, typography, page layout and color theory
- 2D/3D illustrations both traditional and digital
- High-level executive Powerpoint presentations
I have been successful in meeting
my client's creative needs and I am confident that my proven user-centered
visual designs and advertising strategy experience will complement
your current and future goals for success.
Best Regards,
David Ponce |